Home » Genius in Leadership, Newsletter 8/09, Seth Czerepak

Building Value

21 August 2009

You know , something that I have been teaching for years as a crucial principle of Value Driven Transcendence is that our perception of value builds as we invest in something. Whether it has true value or not doesn’t matter. Even been in a bad relationship that you just couldn’t let go of simply because you had too much invested in it? Or what about that beat up old car that you used to drive that broke down all the time?

Why wouldn’t you get rid of it? Well, a lot of the time it’s because you had already INVESTED so much into it. Well, the same can be used to your advantage by taking consistent action towards what you want. I guarantee that the harder you work at something, the more perceived value it will have. The harder it will be for you to give up.

-To your success,

Seth Czerepak

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