You Are About to Discover How Copywriting

Based on Proven Principles of

Marketing Psychology Can Explode

Your Conversions...

….Inside Information Gathered From

Marketing Executives of Three of the Fortune 500...

Dear friend,

Imagine: tomorrow morning you discover that your company is being flooded with orders for your product or service. Your inbox is loaded with new customer inquiries. You feel your growing excitement and enthusiasm as you scramble for the phone.

You need to call your fulfillment house. You need to call your merchant account and make sure they don’t shut you down because of the sudden spike in orders. You feel like you've just WON THE LOTTERY!Your heart is now racing with excitement. This is it! The breakthrough you’ve been waiting for is finally here!

But before you start to bathe in the warmth of your newfound feelings of success…do you have enough inventory to fill these orders on time? Do you have automated systems in place to handle new customer follow-up, possible returned payments, drop shipping or service fulfillment?

In other words…

Are you prepared for the sudden Spike in sales which a Scorching hot sales

writer can give to your business?

"If your sales copy isn't pulling in loads of new customers, email me at:

mrwrite@vqsuccess.com I'll tell you exactly where it's on target and where

it's not."

But before you do that, let me ask you a question:

Do You Feel Like Too Many of Your Prospects

are Ignoring Your Ads?

If so...Why?

As you probably know, you need to have three things to build a succesful marketing campaign:

1) The Right Audience

2) A Strong Offer

3) Compelling Sales Copy

So what does this mean if you ads are being ignored? Well, here’s one thing you might have thought of: Your customers are stupid. They don’t know a good thing when they see it. Here you have this incredible offer, you know they need it and a lot of them are just ignoring you! Then you start thinking: “Maybe I should just lower the price.”

And that’s where a lot of business owners sacrifice profit margins and quality in order to scrap up more sales. Well, I’ve got exciting news…chances are that the problem is not with your customers or your offer. Chances are that you need a professional copywriter who knows by experience (not theory) how to create and ad that'll have even the most skeptical prospect scrambling for their wallets in a buying frenzy.

If you haven't found this person yet, there is nothing to be ashamed of. As you probably know, there are a lot of “copywriters” out there who would love to earn your business and who seem to know what they’re doing.

But have you noticed the sudden surge in interest to become a “professional” sales writer? Of course, this has created a TON of competition for sales writing jobs. This is why so many "sales writers" are offering you such competitive prices...to earn your business.

But let’s break this down logically: Any reasonable marketer knows that it takes time to write a great sales letter. And how long does it take? Well, let me put it this way: if someone agrees to write a sales letter for a few hundred bucks they’re left with only three options:

1. Write your letter as fast as possible so they can move on to making the

money they need to pay their living expenses.

2. Work a day job to pay the bills and ration the time, energy and creative

drive they have leftover to complete your sales copy.

3. Take their time writing the best letter possible. Meanwhile they live off of

their savings or under a bridge with their lap top because they’re not making

enough to cover their living expenses.

Now let me ask you this: why on earth would a professional copywriter agree to work under any of the above conditions? Because their writing isn’t permitting them to charge higher prices so that they can commit more time to producing quality work.

Think about this: most people market their services better than they fulfill them. The exception to this is sales writers because marketing is our service.

This ought to tell you something about writers who are bidding on jobs where they’ll make less than ten dollars an hour: they’re not that great at marketing. If they were, they’d be sitting back while floods of customers beat down their door to get services.

So what do you think is going to happen if you hire them?

Well, here’s a word problem for you:

Two copywriters are hired to write a sales letter for the same company. One of them is a professional copywriter and the other is bargain copywriter. The professional copywriter charges $2,500 for a sales page that rakes in $5,437 dollars cash in one week. Meanwhile, the bargain writer creates a page for $195 that only causes $367 to trickle in over three weeks.

So What Makes the Difference Between

Good Sales Writing and GREAT Sales Writing?

First of all, if your current sales copy isn't causing you to rake in heaping piles of cash, it’s not your fault. You’ve probably hired copywriters who appeared to be very capable and who were very pleasant to work with. However, there are only two ways to tell the difference between average copywriting and copywriting that creates a relentless blizzard of sales for your product or service:

Option one: Results

If you were to test a sales page written by an average writer against one created by a top notch professional, the difference in cash flow would be ridiculous. However, since most people can’t recognize the difference by looking at the writing itself, they never bother to hire a true professional. So they never get to see the difference in conversions and dollars earned.

Option Two: The Genius is in the Details

The difference between good copywriting and great copywriting is something only a great copywriter can see. It’s not anything earth shattering. Instead, it’s in very subtle language patterns, word usage, writing pace and rhythm, sentence structure and a thousand other little things which slip below the radar. That’s what makes great copy so compelling:

This is because the most effective form of persuasion is subtlety. Great copywriters know this, and they know what details make the difference. That’s why they’re able to duplicate them. Think about it, if everyone knew what these subtle differences were, there’d be no need for great sales writers.

However, it’s these details that can line your pockets with pure gold and bring you the freedom to finally achieve the lifestyle of your dreams. Imagine how excited you’d feel to finally know that you had a dynamite sales letter or ad that people couldn’t ignore!

This is How I Can Help You Make More Money...

My name is Seth Czerepak. I’m an experienced marketer, business owner and professional copywriter. I'm college educated and an expert in conversational hypnosis, NLP, persuasion psychology and human behavior. I’ve also spent over a decade in the corporate world as a sales professional, an executive business consultant, a life coach and a sales trainer for two fortune 500 companies.

I’ve coached hundreds of business owners and sales people in the areas of marketing, persuasion and one-on-one salesmanship. I’ve also worked for one of the world’s largest seminar companies where I set new standards for their sales force and broke nearly a half a dozen company records within my first six months.

What’s my secret? Well, people have been asking me that for years. Frankly, I’m not ready to give away the recipe to my secret hot sauce just yet. However, I’ll tell you why I can do for you what most sales writers can’t…

First Reason: Have you begun to notice how customers are more resistant to selling in the past few decades? They have to be. I mean, we live in the most aggressively marketed to society in the history of the world and no one has the time or energy to pay attention to every ad that they see. This means you need persuasion skills that’ll make melt people’s resistance like a stick of butter on a hot skillet. This is something I’ve learned to do over the past ten years for three simple reasons:

I’ve taken the time to study the science of human psychology and to put this knowledge into practice in my work as a salesperson and a life coach. I’ve created, tested, refined, retested and re-refined sales scripts, training manuals and sales rebuttals based on live results from the many sales teams I’ve managed. Based on the above experiences, I’ve developed a set of rock solid principles based on human psychology which hit the psychological hot buttons that compel people to buy.

Second Reason: Since some of my coaching clients were advertising experts who worked for huge corporations which had enormous budgets for advertising psychology research. This has allowed me the priceless opportunity to learn some very interesting (and slightly disturbing) facts about buying psychology.

For example, did you know that there are actually words, colors, shapes and phrases which set up very specific physiological responses in people’s bodies? I’m talking about heart rate, breathing rhythms, protein release, pupil dilation and hormone levels. Can you imagine what this kind of knowledge might do for your business? That’s where I come in…

Here is just a glimpse of some of the “ingredients” which go into my secret

copywriting recipe:

One simple yet powerful secret to creating a headline that’ll grab your prospects attention (As you know, your headline is the only chance you have to make a first impression) The two words in the English language which penetrate the human psyche and make people more open to suggestion. Three tested and proven phrases which settle a person’s emotional state and cause them to relax their resistance. The most powerful buying emotion that easily doubles sales results. Twenty one emotionally charged words which are proven to compel people to take action. Embedded language patterns that I’ve found to increase conversions rates as much as 50%. One word which every call to action needs to have and which will have your prospects scrambling for their wallets. Emotionally riveting storytelling that has been proven to accelerate the “buying momentum” of prospects. The single-most effective method for getting your prospect to feel that purchasing your product was their decision. Two closely guarded methods for creating a strong desire to buy before your customer finishes the first five lines of your copy. The single-most important way to unlock the “buying motives” of even the most sales resistant customer. A linguistic device for creating a “rhythm” within your prospects thinking that gives you access to the command center of their subconscious mind A scientific device used for decades by hypnotherapists which causes a person’s imagination to override their willpower. One technique that is so powerfully compelling that I’ve only spoken of it to the person who I learned it from  (This is something only 1 in 1000 sales people know)

Now, I know what you might be thinking. However, I’m not about to tell anyone what these little secrets are (maybe when I retire). What I will do is offer you the same thing I’ve offered my other customers.

Just check out what some of them are saying:

“I don't know what he's doing different, but the results speak for themselves. We've had nearly a 300% increase in sales and customer retention. I suppose I wouldn't want to give those kind of secrets away either." -Dwayne, Florida (Internet Marketing niche) “Seth is incredibly talented and very easy to work with. I highly recommend him for your next project. He was always responsive and always did what he said he was going to do. I will work with him again for sure.” -Kenny, New York (Personal development niche) “Having worked with more than half a dozen sales writers I can happily say Seth is the best I have worked with so far. Not only is he a great writer, he is a great guy, proficient and a pleasure to work with. Highly recommended.” -Chris, Australia (Dating niche) “Seth is a great writer. He always provides professional suggestions and his words are pure gold. Extremely happy with his professionalism and I am looking forward to working with him again in future projects. Thanks, Seth.” -Alex,  Australia (Personal development niche) “Working with Seth was great. He kept to deadlines and delivered as expected. I am planning to work with him on future projects! Thanks again Seth.” -Lilian, United Kingdom (Personal finance niche) “Working with Seth is a pleasure, he is a consummate professional. He takes real pride in his work and is very committed to delivering exactly what has been specified. I highly recommend him!” -Mark, New York (Dating niche)

If you’re ready to become one of these satisfied customers, hurry and email me for a free consultation mrwrite@vqsuccess.com I'll look at your sales copy and tell you where it's strong and where it needs the touch of a professional. Now, you’ve probably got at least one of these questions that some of my new customers have:

Direct Mail Pieces

Sales Letters

Landing Pages

Email Solo Ads

Press releases

Bookwriting (VERY Limited Spaces)

For a free quote, please email me right now at mrwrite@vqsuccess.com with the details of your project.

I won't ask for your budget just so that I can overcharge you 98% of it. I simply charge what I charge. If it works for you, then you hire me. If not, we both go away. Fair enough? Just understand that I don't work without a deposit and no projects under $500 please.

Here is what I need to know to give you an accurate quote:

Type of Project (See List Above)

Your Niche

Type of Product or Service

Your Offer (Price/Bonuses/Guarantee)

*Contact me before leaving this page and I'll rush you a free copy of my new book "The Cash Flow Copywriter." Only available through this site!

"How do we work together?"

I’m easy to work with. Prompt to respond, dependable and friendly. Most of our communication will be done by email. However, I am also available by phone appointment or by skype once the project is in motion.

First I would have you give me the details of your project in a short questionnaire which I’ll provide. The purpose of this is to clarify details and expectations up front. Then I‘ll also require a simple agreement form and 20% deposit to get the project started.

The completed project would be sent by email in exchange for the remainder of the balance.

"How do you handle revisions?"

Standard revisions are handled within the first three days. This would include details and terms of product or service or fact corrections. If my sales letter doesn’t beat your current one, I’ll do up to two revisions free of charge. Please note that in regard to performance, I only rewrite based on solidly tested statistics, not opinions.

So if you’re finally ready to discover the magic that a sizzling hot sales letter can work for your business, rush me an email me at mrwrite@vqsuccess.com